The News
**Omid Scobie’s Controversial Marketing Strategy Unveiled**
Omid Scobie, a notable figure in the royal reporting sphere, has adamantly refuted any claims of a friendship with Meghan Markle, going as far as to express his lack of admiration for her.
However, recent developments have brought to light a puzzling twist in the form of his recruitment of Sussex Squad influencers to endorse his upcoming book.
The question on everyone's mind: Why the contradiction?
The acclaimed author, set to release his latest work titled “Endgame” this Tuesday, took an unconventional route by distributing advanced copies to handpicked social media influencers who were required to sign non-disclosure agreements (NDAs).
This strategic move, orchestrated solely by Scobie himself, underscores his meticulous approach to marketing, with every decision necessitating his personal approval.
In a departure from conventional promotional tactics, Scobie opted to entrust the 400-page manuscript to a select group of supportive Sussex Squad bloggers, one of whom, known only as Kaiser, disclosed that she had signed an NDA and perused its contents over the weekend.
Interestingly, the book reportedly showers praise on Meghan while casting aspersions on Princess Catherine, raising eyebrows over Scobie's vehement denial of any close ties with the Duchess.
The utilization of NDAs in the pre-publication phase bears a striking resemblance to practices associated with Meghan Markle, fueling speculation about potential parallels in their modus operandi.
Critics have been quick to denounce these tactics as overly aggressive and off-putting, failing to resonate with a wider audience beyond ardent Meghan supporters.
As the release date approaches, the cadre of social media influencers and bloggers privy to the book beforehand are expected to generate substantial online buzz to bolster its reception on Tuesday.
Notably, the US division of Scobie's publisher, HarperCollins, appears to have kept their UK counterparts in the dark regarding this pre-publication strategy.
Scobie's pursuit of favorable media coverage commenced with interviews in publications known for their avoidance of controversy, such as American magazine People and French periodical Paris Match.
These efforts culminated in an exposé by the Sunday Times, setting the stage for a candid discussion on “Endgame” that didn't shy away from critiquing the royal couple.
In a recent interview dissecting “Endgame,” American lawyer Bolinski characterized the book as a form of motivated journalism, offering scathing commentary on Harry and Meghan's media presence.
Bolinski's unreserved critique reflects a broader sentiment among Americans towards the couple, portraying them as attention-seeking figures lacking credibility.
Meanwhile, royal biographer Angela Levin weighed in on the controversy surrounding the Duke and Duchess of Sussex during a segment on GB News.
Referencing leaked excerpts from “Endgame,” Levin raised suspicions about Meghan's alleged influence over the book's content, drawing parallels to her involvement in “Finding Freedom.”
Levin's skepticism towards the couple's disavowal of control over the book stems from past incidents where they purportedly manipulated narratives to suit their agenda.
The ongoing narrative of uncertainty and manipulation surrounding the Sussexes continues to unfold, with each revelation shedding light on their contentious relationship with the royal family.