Meghan Markle’s Strategic Distance: Protecting Her Brand Amid Prince Harry’s Memoir

In a surprising turn of events, Meghan Markle reportedly took a step back during the promotional whirlwind surrounding Prince Harry's memoir, “Spare.”

Sources suggest that this decision was driven by her desire to safeguard her own brand rather than any discord between the couple.

When Harry's book hit the shelves last year, it sent shockwaves through the royal family and beyond.

The memoir revealed intimate details about his life, including accusations against his brother, Prince William, and his complicated relationship with King Charles.

He even claimed that Queen Camilla had used him for her public relations gain.

With such explosive revelations, one might expect Meghan to stand firmly by her husband's side, but the reality was quite different.

As Harry embarked on a media blitz to promote his memoir, Meghan was noticeably absent from the spotlight.

A source close to the couple shared insights with The Telegraph, indicating that while Meghan had reservations about Harry's approach, she ultimately supported his decision to publish the book.

The source stated, “Is this the way she would have approached things?

Possibly not.

But she will always back him.”

This calculated distance seems to be part of a broader strategy for Meghan.

Royal expert Richard Kaye weighed in on the situation during an appearance on True Royalty TV's “The Royal Beat.”

He suggested that Meghan's absence from Harry's promotional activities was a deliberate move to protect her own reputation.

“There was a view, I think, by her handlers that her own brand could be damaged if she was seen to be very close to Harry,” he explained.

By allowing Harry to navigate the tumultuous waters of media interviews and public appearances alone, Meghan has positioned herself as independent.

Kaye noted that this strategy could pay off for her in the long run.

“She's allowed him to have space on his own to deal with it,” he said, referring to Harry's numerous legal battles and personal challenges.

Looking ahead, Meghan appears to be searching for her next significant role.

Kaye mentioned that there have been whispers about her potential political ambitions.

However, he expressed skepticism about her running for office anytime soon.

Instead, he emphasized the importance of rebuilding their relationships, particularly with the royal family and the British public.

Moreover, Kaye suggested that Meghan and Harry should consider re-engaging with social media.

He believes that a more open and less adversarial approach toward the media could lead to positive changes in their public perception.

“I think there's room for big change there if they want to,” he remarked.

As Meghan navigates her brand strategy, the focus remains on how she and Harry will reconcile their past with their future aspirations.